We’ve said it before and we’ll be saying it again (and again and again…), 2018 is THE year of sustainable beauty and fashion. Since April is Earth Month and with spring in the air, what a great time to jump on the trend — if you haven’t already, of course.
If you’re not already, follow our Spring into Sustainability tips to green up your salon and life in general. However, there are some popular trends you can jump on right now which you can start utilizing in your shop and passing along to your clients.
Help Your Hair
Natural, individualistic styles are what’s in for hair this Spring. Beachy waves, a lot of texture, and short pixie crops are what we’re already seeing everywhere. These styles are easy to maintain if you have the correct styling products.
You know by now how much we love Davines, it’s a HUGE part of what The Movement is all about. There’s a Davines product for every type of hair along with fantastic face and body care, as well. If you’re still not sure where to start, read our top recommendations here.
Getting involved with Davines during the month of April helps support Sustainable Beauty Month and Davines has decided the Fruit Tree Planting Foundation is this year’s most deserving recipient. This foundation aims to plant 5,000 trees in Peru where about 357 local families will benefit. And be sure to support the event by following #SBMONTH2018 on your favourite social media platform.
Beauty trends this Spring are fresh, clean looks with a hint of glitter. Keep it natural, except for when you want to POP!
Clean beauty products are picking up steam and becoming more popular all the time. Choosing beauty products which aren’t filled with dangerous chemicals benefits your skin as well as the earth.
A lot of popular brands are dropping the more dangerous chemicals from their products which is a huge step in the right direction, but we still prefer to support original eco-friendly companies such as Jusu. This fabulous company was started as an organic juice bar in Victoria, BC in 2014. Using the vitamin and mineral rich pulp from the juice resulted in them creating clean, organic products to nourish the skin and body. What a great way to be healthy AND eco-friendly.
Sustainable fashion is a whole lot more than just plain, flowing hemp dresses. Most designers are becoming more mindful of the fabrics they’re using, incorporating more sustainable materials while still producing on-trend garments.
Fur (mostly faux, luckily) has been spotted on boots, hats, purses, and everywhere else you can imagine for the past few seasons. Enter “denim fur” for us eco-conscious trend followers! Created by ISKO (the world’s largest producer of denim) along with “designer of nature” Fashion designer Tiziano Guardini, this “fur” is made from certified-organic cotton and pre-consumer recycled cotton. We’ve been seeing tons of reviews and praise for these sustainable cotton creations on social media. This means you can be in style while still being eco-conscious.
If you haven’t already discovered the wonderful sustainable beauty line, Davines, we hope we’ll convince you to give them a try. The Salon Movement is proud to be a unified grassroots movement of sustainably-conscious Davines stylists and salon owners. Supporting Davines shows that you care about the earth, as well as your customer’s well-being.
Davines was founded, and continue to produce, in Parma, Italy, with development starting in the 1980s and products being ready to sell about a decade later. Davines truly believes in sustainability and is aiming to be the most beautiful and ethical company in the world.
We love every unique Davines product we use, and they truly do have something for everyone. If you’re looking to bring our your natural beauty, here are a few of their best-selling and award-winning products we think you should try:
Love Smoothing Shampoo & Conditioner
The best-selling LOVE duo from Davines has won a few different awards, and rightfully so! This shampoo and conditioner set is the perfect fit for anyone with dry, unruly hair that is prone to frizz. The olive extracts and vitamin E gently cleanse and add a smoothing dose of moisture.
Nounou Shampoo And Conditioner
Nounou Shampoo is yet another award winner from the Davines line and, along with the matching conditioner, is a dream. It’s a life (and hair!) saver for anyone who has brittle, dehydrated hair. Fiaschetto tomato is incorporated into the formula to provide the antioxidants and vitamin C which nourish hair completely.
The Oi Line
Several products in the Oi line have won awards and anyone who has used it has little doubt why. This multi-use line of products is perfect for just about anyone. It has the best ingredients to use on a day-to-day basis, when hair is behaving nicely and has no issues. Roucou oil is the key ingredient in this amazing line to keep hair and skin hydrated and soft.
This Is A Sea Salt Spray
This Is A Sea Salt Spray should be re-named “This is an amazing product!” A best-seller for many reasons, this spray provides amazing texture and style to any hair type and it smells so good!
The sea salt in this spray naturally gives tresses the perfect beachy waves many want to achieve without having to head to the ocean.
The Well-Being Conditioner is an excellent all-around moisturizer for hair. Made with echinacea plant, this conditioner contains natural antimicrobial products which works to keep hair healthy and nourished.
Nourishing Vegetarian Miracle Conditioner
The Nourishing Vegetarian Miracle Conditioner is THE product to use to put life and moisture back into dry, damaged hair. It invigorates from the scalp right down to the ends of your hair to provide intense moisture and prevent breakage.
Acai oil is the miracle ingredient which provides your hair the protective antioxidants and restorative benefits it needs. Grape phytoceuticals add an extra source of antioxidants as well as polyphenols to keep hair healthy and strong.
If your salon, or personal collection, doesn’t include Davines, that needs to change right now, not only for the sake of beauty but for sustainability.
Davines has some very exciting collections coming out involving coffee, tea and honey. We can’t wait for these products, and to see what other revolutionary, sustainable ideas Davines has for our future.
At a loss for what to buy friends and family over the holidays that they’ll cherish and won’t throw out after? We create so much trash around the holiday season from extra parties to gift wrapping and the unnecessary gifts themselves! Here at Salon Movement, we want consumers to vote with their dollar and also think about the kind of company and it’s ethics that they want to be supporting. Below is a small list of simple but thoughtful gifts that say “I care.”
Abeego — In 2008, Toni Desrosiers decided to make a living, breathable food wrap that was entirely sustainable. This gave birth to Abeego! You may have seen this incredible idea on Dragon’s Den or Buzzfeed but if you haven’t, it’s a food wrap made entirely of beeswax. You can reuse it, shape it, wash it and cut it to any size you need. These wraps are great stocking stuffers or part of a “green” centred gift.
Davines Products — As you know, we’re huge fans and supporters of Davines for a host of reasons. Ethical, sustainable and good for your body are just a few. Davines can be given as a whole gift or travel sizes can be popped into stockings too! With recyclable packaging and a large variety of hair and body care, there’s a little something for everyone.
An Outing — We don’t know about you but planning an event or outing with someone you want to give a gift to is even BETTER than a physical present. Going for a hike, paint night or an evening out on the town are all great ways to rekindle connection and create more memories. By planning and creating a special day or night with the one you care for shows how much you deeply care. Anyone can run to the store and grab a gift card but a unique event is much more thoughtful.
Jusu Body Products — Nothing says that you care about self-love more than gifting some beautiful non-toxic, organic body care products. Jusu Body is a line based out of Victoria, B.C. and they have a full range of amazing, pure, pulp-based lotions, scrubs, soaps and face care, too! Two of our personal favourites are the body lotions scented with essential oils and with no chemical fillers and the lip balms which are super creamy and nourishing.
We want you to have a “green” holiday and feel good about the purchases you’re making. This is not only going to force you to think about what you’re spending money on but also introduce new products to friends and family that may not be as familiar with the sustainable lifestyle! Happy Shopping!