The Salon Movement

Moving Salons Forward Sustainably

The 3 Rs Of Any Salon

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REDUCE. REUSE. RECYCLE. These are the 3 most important R’s in a Salon, especially a sustainable one. If you’re new to The Salon Movement or your salon needs a bump in the right direction, read up. We’ve got some easy but very important tips you can incorporate starting now.

REDUCE

Let’s face it, a lot of waste can come out of a salon! Tons of water and other resources can get burned up quickly. To be honest, you’ll likely never get your waste down to 0%, but you can try! It’s a fun way to see how low you can go. However, there are a few things you can do to significantly reduce it.

Buy In Bulk

Buying in bulk reduces the amount of packaging that comes into your salon. Boxes within boxes and excess plastic creates a lot of unnecessary waste.

Watch Your water

We’ve talked before about one of our amazing partners, ECOHEADS, and how their products can make your salon significantly more sustainable. You can also instill special rules to make your salon more efficient water-wise. For instance, only run washers for a full load and use eco settings whenever possible.

Be Window-Wise

Making sure your windows are properly sealed will help keep the space warm in the winter, keeping your heating bills down. And tinting your windows, especially the ones that get direct sunlight, will keep your rooms cooler in the summertime.

Be Energy Smart

Reassess your lighting and power options. Choose better bulbs and make sure to turn off all lights, computers and machines when they’re not in use. Install fans to keep the air moving.

Think Twice About Paper & Don’t Print Unless You Have To

In this age of technology, most people actually appreciate getting their appointment reminders via text or email. There’s no need to have those paper cards that usually get tossed in the bottom of bags then likely lost.

Receipts and correspondence can often be more efficiently transferred using electronic means rather than printing out on paper — using ink, paper and energy. If you must print out a memo, reuse old memos and letters by printing on the back side. This way you won’t feel quite as guilty when you must print.

REUSE

Take a look around and imagine how many things you throw out or even recycle which could be reused at least one more time before tossing it out.

Get Creative

Empty bottles can not only be recycled, but they can be reused as holders for a variety of objects like floral arrangements, pens and utensils. If you have more than you can use, pass them along to a daycare or seniors center for art projects.

Compost

If you don’t already have a compost system set up, do it now. Check with your town to get the rules of what can be included in your compost. Most food, some paper, and even occasionally hair can be included. Some communities will even offer you compost bins to get you started.

Curbside pickup is often an option as most towns will use the compost collected for their own use. You can also use it for your own flower pots or garden if you have a green thumb.

RECYCLE

You should already have a recycling system set up in your business. If you don’t, get on it. If you do, amp it up and challenge your staff to recycle even more.

Get Bins To Make It Easy

Visit your city’s main website to see what can and can’t be recycled. Much like with compost, most communities will offer you separate bins to sort your recycling into proper categories. Otherwise, set up a system for yourself.

Pick Your Plastics

If you’re not already using products with recyclable plastic, look into switching to companies that incorporate sustainability, such as Davines.

At The Salon Movement, we’re passionate about making your salon run as smoothly and sustainably as possible. Sustainable beauty and sustainable fashion are HUGE these days and this will only expand in the next few years. People will be looking for YOUR business and we can help them find you. Join us today!

Summer Hair Care Tips Everyone Should Know

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It has certainly started to warm up outside, and that means everyone’s hair needs some special care. Back in the colder months, we talked about winter hair care tips everyone should know but hair needs different care depending on the season. These are our awesome summer hair tips you need to be passing along to your clients.

 

Get Them To Start Fresh

Summer is a great time to embrace short hair, or at least shorter hair. Before the summer gets here, encourage your client to, at the very least, get a good all over trim. This will get their hair in the best shape before the heat of summer takes over. And while we’re on the subject…

Encourage Them To Be Casual

For the most part, hair doesn’t need to be “styled” every single day in the summer. It’s time to be easy and breezy. Casual loose ponytails, braids and even loose air-dried waves are perfect summer styles. They look great and don’t cause excess heat or styling damage. Suggest some of these casual hairstyles to your client or give them a wash-and-go shorter cut.

Review Their Daily Hair Care

We know, this is a repeat from the winter tips, but it’s SO important to re-evaluate and change hair products from season to season. Hair can change so much depending on the weather outside. Take a few minutes to ask your client what they’re currently using and suggest something new from the Davines line. Recommend minimizing summer humidity and taming unruly curls with the LOVE curl primer.

Remind your client how to shampoo and condition properly keeping new sustainable beauty products in mind. If they insist on using hot tools to style their hair, make sure they don’t leave the salon without a product such as Davines MELU hair shield.

Remind Them To Keep Using That Conditioner

We preached it to our clients in the wintertime and we’re going to continue throughout the summer. Hair can get dry and brittle in the summertime from sun and UV damage. Ocean salt from the beach doesn’t help either. A deep conditioner can be a lifesaver and leave-in conditioner can actually help protect hair against some of this damage.

Tell Them To Cover Up

You know that protecting hair against damaging heat and UV rays is super important. Get your clients to invest in a wide brim summer hat (using sustainable fashion materials, of course!) to cover as much of their hair and face as possible.

At the very least, direct them towards some UV protectant products for their hair such as Davines SU Milk.

Wow Them!

As you know, hair needs special attention depending on the season. Your clients will be very impressed that you care enough to take the time to give them these seasonal tips. Not to mention the fact that since their hair will be in phenomenal shape, people will be asking them “Who does your hair?”

 

Prepare yourself for a fantastic summer and be sure to keep coming back for more great information from The Salon Movement.

Summer 2018 Hair & Beauty Trends

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When new seasons are upon us, it’s not just fashion trends that change, beauty trends do, too. It’s important to stay on top of what’s hot so you know what your clients are looking for when they ask. Not only will it keep you fresh, it’ll show how much you really care about what your clients need.

Here are the top beauty trends predicted to be huge (and heavily requested) this summer:

HAIR

It’s All About The Texture

Texture will be huge this summer. Think natural, loose waves and lots of movement. The “bedhead” look is back in a big way.

Give your client a wash-and-go style haircut along with a few simple products such as Davines This Is A Volume Boosting Mousse and Davines LOVE HAIR SMOOTHER to smooth down any flyaways and excess frizz.

Ponytails

Summer is hot and people want to pull their hair back and forget about it. Enter the ponytail.

The low ponytail is a sleek way to keep it all pulled back and still be work-friendly and stylish.

To stay on-trend, opt for a fancy accessory or nice ribbon to tie it back instead of a plain old elastic. Suggest Davines THIS IS AN INVISIBLE SERUM to keep it sleek but leave out a few hairs to keep it more casual.

Adding some volume to the crown before putting hair in a ponytail easily combines two popular styles into one cool, yet fairly easy, hairstyle.

Curls

Encourage your clients to embrace their natural curls this season. Curls can be another easy, wash-and-wear style with the right cut and products such as Davines THIS IS A CURL BUILDING SERUM for added elasticity and shine.

Short Cuts

When ponytails just won’t cut it, summer is a great time to chop it all off. Give your client a texturized style to show off their amazing facial shape and features.

Pixie short is in but so is a choppy bob if they’re not ready to say goodbye to so much hair.

BEAUTY

Glitter & Glow

This summer we’ll be seeing a lot more than the usual dewy skin, everyone will be seeking glow in excess. Show your client how to use a shimmery bronze highlighter all over the peaks of their face. For your more flamboyant clients, add some extra sparkle or glitter. Don’t overdo it, though. Remind them that a little goes a long way.

Nail Art

Funky, bold polishes and fun designs are going to be on everyone’s nails this summer. Get some experience creating dots, stripes and small pictures on nails. Focus on a single nail to make a statement or if you want to get really flashy, bling them all up.

Vivid Colours

A pop of electric blue eyeliner, a sweep of lime green eyeshadow, a cherry red lip stain or a bright mod pink lipstick are all great additions to your client’s makeup look this summer. Give them a few different ideas for that punch of colour but remind them not to go overboard. Only enhance one feature at a time.

Sustainable Beauty

Sustainable beauty is so popular now, there are so many body and earth-friendly beauty lines with incredible colours that keep up with seasonal trends.

We love suggesting Jusu Body products to our clients for their luxurious smelling skincare and Elate cosmetics for their beautiful, wide range of colours.

Join The Salon Movement

As with keeping up with trends, it’s important to keep up your skills, too. We’ve already given you a few simple ways to keep your skills fresh and new, now you’ll be ready to completely WOW your clients.

For more information on sustainable beauty as well as how to make your salon stand out from the rest, join The Salon Movement now.

Hurry up, Summer!

Why It’s Time To Join The Movement

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If you or your salon is already part of The Salon Movement then you already know all the incredible benefits which come with membership to this amazing community. If not, we’re here to convince you.

Sustainability is here to stay, and your salon could be “the next big thing” your community needs. Let’s delve deeper:

WHY BE A SUSTAINABLE BUSINESS?

You may be wondering what the benefits of being a sustainable business are. You know you’re doing a great thing for the earth, but is that where it ends? Not at all!

Your Salon Will Get More Recognition

Sustainability is huge and more people than ever are seeking out sustainable fashion, products and salons. This could mean you!

You Reduce Costs

At the beginning, you may need to invest more money to make your salon into an eco-friendly oasis. But the savings you’ll see will occur almost immediately and be well worth it in the long run.

Installing water-reducing showerheads and low-flow toilets will save you water, money and energy. Even switching to low-energy power bars and making sure lights and machines are turned off when not in use is a very inexpensive, simple start to sustainability.

You Reduce Waste

Using sustainable products and materials is so important to your footprint on the earth. You’ll notice an impact almost immediately and will likely save you significant money if you’re having to contribute to garbage services.

You End Up Healthier

You won’t believe how wonderful eco beauty products are these days. The right products will produce fabulous results on your skin and hair and you’ll glow inside and out from not using toxic chemicals. It also feels great to know you’re doing your part to help the earth.

WHAT DOES THE SALON MOVEMENT DO?

Our statement is to have “a unified grassroots movement of sustainability-conscious Davines stylists and salon owners who actively care and love our planet, culture, and craft.”

Education:

We believe that education is vital to perfecting your skills and keeping up to date on the latest products and styles, especially those to do with sustainability. For some great ways to keep your training fresh, check this out. Movement members also get ongoing webinar training and special Davines product information.

Retail:

If your business isn’t seeing the returns you’d like it to, The Movement can help you realize your extreme potential. We’ve got some really exciting things to share that will take both your career and business to the next level.

Marketing:

Marketing is huge for your business, and The Movement can help deliver your sustainability offerings and message to those who are looking for it.

Environmentalism:

The earth sustains, heals, and supports our success and all it requires from us in return is some mutual consideration, respect and love. As Davines ambassadors and stylists, we’ll work together to keep the harmony.

Other Benefits:

In addition to knowing you’re part of an incredible, sustainable team, you’ll have access to our webinars and education system, as well as receive the latest information on all new Davines products. You’ll also get tools for growing your business and receive promotions and discounts from our sustainable partners.

SIGN UP NOW

We have different sign-up options for stylists, salon owners and Davines partners, and content is customized to fit you. Join us now.

Spring Into Sustainability!

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Spring is arriving next week and for most of us, it will be welcomed with open arms! It’s the perfect time of year to re-evaluate how eco-friendly you’re being in your life.

Here are a few easy ways you can change to be more eco in your home and work life this Spring:

Decrease Your Water Usage

At both your home and business, there are a lot of things you can do to reduce your water use. If you don’t have low flow toilets or shower heads, get those installed — they’re not as expensive as you may think. Don’t know where to look? We’re big advocates of the products that ECOHEADS offers.

Be mindful of water by only turning it on when it’s time to rinse your hair, teeth or dishes instead of letting it run. Install eco-friendly, water-conserving dishwashers and washing machines and only run full loads. And why not put some old buckets outside to collect rainwater to water your garden and indoor plants?

Reduce Your Energy Use

Switch to energy efficient appliances if possible especially with the ones you use the most. Assess your lighting and heating options, maybe it’s time to go with solar options. If this isn’t in the cards quite yet, there are other small steps you can take which will help. Turn off all lights and machines when they’re not in use, replace your light bulbs with LED or CFL bulbs, and wear a sweatshirt instead of cranking the heat.

Change Your Products

Eco-friendly products can be found everywhere these days. If you’re a DIYer, it can be as simple as mixing baking soda and vinegar to clean most of your surfaces!

Natural beauty products are better than ever, and you know that by supporting sustainable beauty, you’re doing good for your skin and the environment. If your salon isn’t already carrying Davines products, what are you waiting for?

Clear The Clutter

“Spring cleaning” time is here and this year, you’re not only going to give everything a good clean, you’re going to be ruthless in purging everything you don’t need. It may take some time but go through everything at home and at work and donate or recycle what you don’t need. Keeping old paperwork and unnecessary items can weigh us down mentally and emotionally.

Reduce and Recycle

So now that you’ve cleared away all your clutter, you certainly don’t need to add any more back in again. Set up a system that allows you to reduce your waste. Don’t print out emails, stay away from disposable products, and recycle everything you can’t re-use.

Shop Smartly

“Fast fashion”, a term used by fashion retailers to describe inexpensive designs that move quickly from the catwalk to stores to meet new trend, is popular these days. Think the stores that offer you shirts for only a few dollars but will only last you a few months. Clothing is becoming a huge environmental issue in the way it’s manufactured and sold. Instead, look for sustainable fashion when you can and know that you’re doing good for the earth while purchasing a quality piece.

This is the same for towels and sheets you use every day. Spending a little bit more money on Bamboo or other sustainable fabrics will last longer and be kinder to the earth.

Support local markets which carry produce from sustainable, chemical-free farmers. Switch to fair trade items when purchasing coffee, tea and chocolate whenever possible.

Start A Garden

Spring is the perfect time to start a garden even if it’s just a small container garden on your windowsill. Plants have many everyday uses besides looking pretty. In fact, growing plants that naturally purify the air will help you breathe easier. Aloe plants can be useful for small injuries, instead of turning to chemical-based creams to soothe those small burns or cuts.

Growing your own herbs and vegetables is a life changer. You’ll save money plus eating something YOU have grown tastes amazing!

Join The Movement!

If your salon hasn’t already become a part of The Movement, it’s time to make the leap. This will put you ahead of your competitors, and you can rest easy knowing you’re doing what’s best for everyone. Find out more now.